Is this technology worth licensing? Decide in 30 minutes.

You are evaluating whether a technology can become a licensing business. Most teams skip straight to outreach and lose months on opportunities that were never viable. This kit gives you a structured way to screen an opportunity before you invest — scoring it on the four axes that actually determine licensing success.

The four axes

Adoption Advantage (does the licensee get a measurable benefit?) · Adoption Barriers (how hard is it to adopt?) · Business Visibility (can you find licensees?) · IP Defensibility (can you protect it?). Score each from 1–5, get a GO / HOLD / NO-GO decision, and know exactly which weakness to fix.

What's inside

• Part 1 — Why good technology still fails in licensing
• Part 2 — 18 real-world reference cases, scored on all four axes
• Part 3 — The full 4-axis scoring rubric, with anchors for every score
• Part 4 — An editable scoring sheet: compare up to 5 technologies, decision computed automatically
• Part 5 — Go / Hold / No-Go decision logic, with actions for each weak axis
• Part 6 & 7 — Concept summary and internal proposal templates to move your organization
• Part 8 — A 10-point failure checklist

Try it before you buy

The free sample includes the opening framework and a selection of the reference cases, so you can judge the thinking quality before purchase.

Delivered as a downloadable kit via Gumroad. One-time purchase, no subscription. Prefer to talk first? Get in touch.

Who it's for

Technology and IP owners, business development and licensing leads, and R&D teams weighing whether to license a technology out — at any company size. Several reference cases are SMEs, including the highest-scoring case in the set.